E Myth Mastery
Another BookVoices review for audio books you can listen using your iPod or MP3 player. Discounted Audio Books are available at Talking Books Direct. - 
Michael E. Gerber, the world’s leading small business guru and bestselling author of the phenomenally successful The E-Myth Revisited, presents the next big step in entrepreneurial management and leadership with E-Myth Mastery. This audiobook presents a practical, real-world program that can be implemented in real-time in your business.
Gerber shows that most businesses fail because of a crisis of vision that creates an inevitable cloud of misdirected activity. Presenting practical exercises to help small business owners recover their vision and passion, he clears a path for getting back to the basic disciplines for business success. The E-Myth credo — Don’t work IN your business, work ON it — is spelled out here in the seven essential disciplines followed by every leader of a world-class enterprise. Each discipline provides the leadership keys for unlocking success in the critical areas of business development:
Leadership Marketing Finance Money Management Client Fulfillment Lead Conversion Lead Generation
E-Myth Mastery is the ultimate business development program that will help you recover your passion and turn your company into a world-class operation — a turn-key machine for the money and satisfaction that only a successful entrepreneur can enjoy. Get started today!